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_customer service _
By: Anonymous
Customer Satisfaction Survey Instructions A customer satisfaction survey is
one way to gather this vital information. There are any number of ways to get
copies to your customers. Copies can be included with orders, mailed directly
at regular intervals, sent and received by fax, whatever is convenient for
your particular business. Many wont be returned, but those that are will make
it worth your while. The customer satisfaction survey below is designed to get
your customers to tell you what they really think. No ranking of quality on a
scale of one to five, no lengthy questions, just a list of key business
activities and space to respond. Limiting the choices to outstanding and
needs improvement sends a clear message that you expect the products and
service you supply to be the best available, period. Keeping the survey to a
single page makes it more likely that customers will take the time to respond.
It also facilitates faxing. Be sure to include instructions on how to return
the completed surveys. Give your fax number, include stamped, addressed
envelopes, or whatever it takes to make it more likely that youll get them
back. Dont forget to follow up on the comments you receive. If you have to
change a procedure, tell an employee how you want things done, pick a new
delivery service, do it. And advertise the fact that you did. Send thank you
notes to the customers whose comments caused you to make a change. Let them
know that you can do an even better job because they took the time to help you
improve. Sample Customer Satisfaction Survey [print on company letterhead] We
are constantly looking for ways to improve the quality of our products and
services. To do that, we need to know what you think. Wed really appreciate
it if you would take just a few minutes to respond to the handful of questions
below. As a valued customer, how you rate our work is the most important
information we can get. Please help us do the job you deserve - the best
possible! Please return this survey [describe how you want the survey
returned.] Please circle Outstanding or Needs Improvement and comment:
Products: Outstanding Needs Improvement Services and
Support: Outstanding Needs Improvement Delivery: Outstanding Needs
Improvement Ordering and Billing: Outstanding Needs Improvement
Employees: Outstanding Needs Improvement
Word Count: 391
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