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_Business Plan _
By: Manuel B.
IV. Description of the market Our market is going to be focus mainly for the
people that goes everyday to Church Street Station. This people are mainly
tourist from everywhere in the world that comes to see the Themes Parks here
in Orlando and they hear about Church Street Station and decide to go to see
what it is all about. Also there is a big percentage of young people from 18
to 35 years old that goes mostly to the dance clubs and pubs that are in the
area. We did a survey and we came up with an average of 2,000 people a day
that visit Church Street Station. At this point there is no direct competition
in our business. The reason why is because this is going to be a new business
in there. All of the carts that sell food are mainly Gyros and Hot Dogs. This
is good and is also bad. It is really good because people likes more the food
that we will be serving than Hot Dogs but also because it is going to be
something new in the area and it is difficult to us to make an estimate on the
sales. At this point of time there is 12 carts in total, 7 Hot Dogs Carts and
5 Gyros Carts. By August 1 this number should go up because of the increase of
people going to Church Street Station. V. Legal Aspects In order for us to
start the business we need two licenses. The first one is the Occupational
License. This license will cost us $710/year. The other license is the Health
License and this one will run us about $35/year. There is one more license
that we need but it is not for the business itself but for the person that is
going to be selling the food. It is call Florida Food Handlers license. This
license only cost $12 and is good for seven years. When the cart is open to
the public, somebody with this license need to be in the premises, even if is
not the one serving the food.
Word Count: 355
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